Outrank.com

In times of economic downturn, you would think that the flood of talented potential employees would make finding the right person very simple. It can be, for sure, but you should still make sure you are tapping in to every available recruiting resource, much like we do at Outrank.com.

Although Facebook has been around for some time, many people are still unfamiliar with the social media hub’s immense recruiting potential. Many people, especially those in the younger generation, constantly use social media sites and are fully aware that recruiters do as well. Creating an active social media presence for your company, and more importantly, your recruiting department, can help attract this important demographic while promoting your company at the same time.

It is important to have social networking as a part of your recruiting strategy. Keep your Facebook page up-to-date and you’ll be able to connect with candidates seeking a company just like yours.

There’s no question about it: recruiting is an art. You can’t just throw one pole in the water and hope to catch the perfect fish. Effective recruiting requires a phenomenal understanding of your environment, your people, and what YOU are looking for in a candidate. It also requires, however, a catchy ad!

Posting to job boards like Monster and Craig’s List is the norm, and everyone does it. Their popularity ensures that a large group of people are exposed to your ad, but standing out among the pack can be a challenge. Here at Outrank.com we’ve found that focusing on attracting quality employees works the best.

Get creative with your ad. Most sites will allow minimal HTML so you can customize the color, size, and type of the font. Having an ad that is even slightly different can go a long way toward making your company stand out when recruiting online.

You should also be creative with the title. An interesting title can really catch the right eye, which has helped attract some great people at Outrank.com. Scam postings are usually easy to spot, but make sure that your title is concise and clear.

Let your audience know that your company thinks outside the box – that is a recipe for recruiting success.

At Outrank.com, we’re always interested in new developments in online recruiting.  Work For Us is a new application for Facebook Business Pages that allows potential candidates to apply for open positions directly from your company’s Facebook fan page. An applicant simply clicks the “Work for Us” link and is directed to an online application, which is then sent to your company. Interested candidates can also “like” your job post, thereby spreading the word to their friends.

Work for Us is the brainchild of Work4Labs, a start up funded by French investors Stephane Le Viet and Gautier Machelon. 2,000 businesses worldwide have already hopped on-board.

The cost is relatively low and varies depending on the type and amount of service you want. The service is free for the first 30 days and ranges in price from $9 to $500 (unlimited job postings) per month after that. For those businesses that can really see a benefit from hitting their Facebook demographic where they reside, this may certainly be something to consider.

Check back here as Outrank.com reviews different hiring solutions.

*Disclosure: Outrank.com has not used, was not paid to review, nor recommends the “Work for Us” application.

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